If you’ve been browsing Pinterest, Instagram, or design magazines, chances are you’ve come across the Soho Home look - that effortlessly stylish aesthetic inspired by the world-famous Soho House interiors. More and more of our clients are asking for it, and it’s easy to see why: this design style blends laid-back luxury, eclectic character, and timeless comfort in a way that feels both lived-in and aspirational.

In this blog, we’ll break down exactly what the Soho House style is, why it’s become such a design phenomenon, and how you can bring the Soho Home look into your own space.

WHAT IS THE SOHO HOME LOOK?

The Soho Home aesthetic is inspired by the global members’ clubs Soho House, known for their effortlessly cool interiors. Rather than being overly polished or sterile, these spaces are designed to feel like a home away from home - stylish, comfortable, and welcoming.

Key hallmarks of Soho House interiors include:

Rich, layered textures – think velvet sofas, boucle armchairs, wool rugs, and linen drapery.

Warm, moody colour palettes – deep greens, burgundies, rich blues, and warm neutrals.

Mix of vintage and modern – mid-century pieces paired with contemporary art or statement lighting.

Global influences – eclectic decor, patterned textiles, and one-of-a-kind accessories that look collected over time.

Low-level, ambient lighting – soft lamps, dimmable wall sconces, and statement chandeliers.

It’s a look that feels curated yet relaxed, luxurious yet inviting.

WHY IS THE SOHO HOUSE STYLE SO POPULAR?

The Soho Home look has exploded in popularity in recent years because it resonates with the way people want to live today:

Casual Luxury – It balances comfort with sophistication, making it perfect for everyday living without compromising on style.

Instagrammable Interiors – Soho House design has become shorthand for “effortlessly cool” in lifestyle and design circles, so it’s no wonder people want their homes to feel the same.

Timeless Appeal – By mixing old and new, it avoids feeling too trendy — instead, it feels like a home that has evolved naturally over time.

Personal Expression – The eclectic layering of furniture, art, and accessories allows homeowners to inject personality and character into their space.

HOW TO GET THE SOHO HOME LOOK IN YOUR HOME

You don’t need to be a member of Soho House to bring this design aesthetic into your home. Here’s how to achieve the look:

Start with a Warm, Neutral Base
Think muted walls in warm whites, soft greys, or earthy tones. This creates a calming backdrop for layering colour and texture.

Layer Luxe Textures
Velvet cushions, linen throws, bouclé chairs, and wool rugs instantly add depth and richness. The Soho House style thrives on tactile comfort.

Mix Vintage with Contemporary
Pair a modern sofa with a vintage coffee table, or place a mid-century armchair next to a sleek, contemporary lamp. The contrast keeps things interesting.

Add Statement Lighting
Soho House interiors are all about mood. Use a mix of floor lamps, wall sconces, and table lamps with warm bulbs to create an inviting glow.

Curate Art and Accessories
Choose artwork, books, and objects that feel personal and collected. Avoid mass-produced decor in favour of unique, characterful pieces.

Bring in Global Inspiration
Patterned rugs, hand-woven textiles, or ceramics from different cultures will give your space that worldly, eclectic charm.

FINAL THOUGHTS

The Soho Home interior style is more than just a trend — it’s a way of designing spaces that feel luxurious, inviting, and effortlessly cool. By layering textures, embracing eclectic design, and paying attention to lighting and details, you can bring this timeless, club-inspired aesthetic into your own home.

At Fawn Allen, we specialise in helping clients achieve the Soho House look while tailoring it to their lifestyle and personality. Whether you’re redesigning a single room or your entire home, we can help you create an interior that feels chic, comfortable, and uniquely yours.